Internship Checklist: What You Need to Do

By: Austin Ambrose; @tex_ambrose7 We are sadly winding down the school year, and there is a million and one events we all have to attend. Before we know it May will be here and internships will begin. Starting a new internship can be intimidating, and returning to one will bring new challenges. After having had experienced and out-of-state internship, for the first time, with few expectations, I learned this unknown checklist to go through. To help prevent others from making my mistake, here is a nice little list of a few things to remember for your internships this summer. 1. Check … Continue reading Internship Checklist: What You Need to Do

Fall Internships are Coming! Did you Apply?

By: Austin Ambrose @tex_ambrose7 Finding an internship is a big stress that many college students face in their academic career. The importance of having experience in the field a student is studying has risen. Many majors have made completing an internship prior to graduation a requirement. Deciding when to start looking for an internship can be confusing. Students may think that there is a designated window in which internships are applied for. The simple answer of when to start looking: anytime. Internship applications can be found year round, depending on when a student wants to participate in an internship. There … Continue reading Fall Internships are Coming! Did you Apply?

Interning Abroad: The Brand of Milk and Honey

By: Allison Rumsas @allisonrumsas I have spent the last five weeks of my summer in Israel interning at a PR and branding firm, BOMAH- The Brand of Milk and Honey, in Jerusalem. In Israel, internships aren’t very common and after meeting with my boss the first day, I quickly realized that my internship would be much different than the previous internship I had in Chicago. I work directly with the Founder and Assistant Director of the firm and am given a huge amount of freedom and responsibility with the work that I do. I created my own title and job … Continue reading Interning Abroad: The Brand of Milk and Honey

Increasing Facebook Engagement One Step at a Time

By: Annie Beard @annie_beard Before starting my internship this summer, I thought I knew pretty much everything I needed to know about social media, including Facebook, but I was wrong. Throughout the past two months, I have learned a lot about this social channel and what works for increasing engagement. Pay to play. Facebook’s organic reach has declined. Less and less people are seeing posts that you work hard to create, which means less people are engaging. Unfortunately, if you want to increase engagement, you will have to pay to boost your posts. Personally, I don’t think boosting every post … Continue reading Increasing Facebook Engagement One Step at a Time

How to Make a Media List Without Cision

By: Marisa Fiore @MarisaFiore1 So you have already made a media list that identifies the campaign’s objective and the audience you want to reach. What’s next? Here are three ways to enhance your media list without using Cision. Research beginning with the end. What do you want your end goal to be? Decide what the steps you need to take to meet your goal. Once you have figured out where/how you want the message shared, go after the outlets that will get you to that exact goal. Use social media. Most journalists have Twitter accounts these days, and they usually … Continue reading How to Make a Media List Without Cision

Making Time to Blog: Quality > Quantity

By: Kerry Tuttle @kerrtut As PR majors, we’re writers and storytellers and lovers of personal branding.  However, making time to blog can be tough, especially because we already spend so much time writing for our classes, internships and student organizations. Having a blog is not a requirement for getting a job or being a PR major. If you can’t see yourself regularly contributing content, just create a personal website that serves as a landing page for your online presence. Blogging should be something that’s enjoyable for you. It shouldn’t be a burden or feel like it’s another assignment you have … Continue reading Making Time to Blog: Quality > Quantity

To Break or Not to Break?

By: Elaine Carey @snakesona_laine THE REAL WORLD – No, not the MTV show. I’m talking about that big, scary, looming thing that awaits you after graduation. Think you’re ready? Maybe not? Perhaps a break (AKA gap year, AKA bridge year) after graduation is right for you. What kind of break are we talking about? If you’re thinking about moving back in with the ‘rents, sleeping in, and asking your high school job to rehire you, reconsider. Your “break” should be spent developing skills for jobs you might like to have in the near future, as well as learning about your … Continue reading To Break or Not to Break?

Ask and Ye Shall Receive – How to request a Letter of Recommendation the Right Way

Ah internship season, perhaps not quite as popular as the Ohio University fest season, but much more important. With many internship and even scholarship applications comes the requirement for at least one letter of recommendation. Now I know how a daunting a task this can be. Who do I ask? Will they say no? How many letters can I ask for? These are all valid questions that will swarm into your mind once you start the process. However, I think I can provide some tips that will help simplify the process when asking for letters of recommendation. Know how many … Continue reading Ask and Ye Shall Receive – How to request a Letter of Recommendation the Right Way

ImPRessing potential employers

It’s difficult to stand out to a potential employer, and it’s especially difficult to stand out amongst a community of overachievers like yourself. Sure, your GPA practically denotes you as a genius and you’ve been involved in extracurricular activities since the beginning of your college career. You’re so involved that you can’t even fit all of your experience on your resume. On paper, you look hirable AND desirable. But here’s the catch: Everyone else does too. So, how are you going to stand out? It’s easier said than done, but there are ways to set yourself apart from the crowd … Continue reading ImPRessing potential employers

International Travel for the Inexperienced Traveler

In less than a month I will be traveling to Quito, Ecuador for a study abroad trip and I could not be more excited! Considering I’ve only been on a plane twice in my life and have only had one real experience abroad, preparing for this trip has been a pain in my backside. So here’s the basics of what I’ve learned so far in my how-to on preparing for traveling abroad: Get a passport (if you already have a passport check the expiration date): I know you’re sitting there thinking, “Thanks Captain Obvious! I’m going out of the country … Continue reading International Travel for the Inexperienced Traveler