The Difference Between Advertising and PR – A Simplified Version

By: Kate Schroeder @kschroeds7 I’ll admit it. Even as a strategic communications student, I’ve had difficulty explaining to people who ask about my major what the difference is between public relations and advertising. Going into my senior year as a strategic communications student, I have a good deal of knowledge of each industry. However, when asked this simple question I end up rambling on all the differences between PR and advertising pros,– usually leaving my non-journalist counterpart thoroughly confused and in need of an aspirin. Looking back I wish someone had given me a simple, cut-and-dry answer to this not … Continue reading The Difference Between Advertising and PR – A Simplified Version

Should You Switch Journalism Tracks?

Entering my freshman year at Ohio University, I wanted to be a journalist. To me, being a journalist meant working for a newspaper or magazine in New York City and writing every day for the rest of my career. This seemed exciting, but little did I know that this was only the very beginning of where journalism could take me. I’ve always enjoyed exploring and trying new things, so I signed up for plenty of clubs outside of print journalism. One of those clubs was PRSSA. At the beginning of the year, I didn’t really understand what public relations consisted … Continue reading Should You Switch Journalism Tracks?

My Journey as a Young PR Professional

Briagenn Adams  I came to Ohio University with my heart set on news writing and print journalism. As a bright-eyed and bushy-tailed freshman, I bounced out of bed every Tuesday and Thursday morning at 7:15 a.m. sharp, convinced that Journalism 101 was the gateway to the rest of my life as a hard-hitting, caffeine-addicted reporter for the New York Times.  Every day I practically skipped to the Little Professor Bookstore to pick up my newspaper. Strutting around campus, The New York Times tucked neatly under my arm, I was the epitome of sophistication. Watch out, world! Here comes Briagenn Adams.  Reality set … Continue reading My Journey as a Young PR Professional