Working United: An Experience in Cross Cultural Work Environments

By: Morgan Borer, @morganborer Understanding. Patience. Acceptance. Early on, these words were used in my education, before I really understood their meaning. While I now feel that I have a good grasp on each, and try to demonstrate these qualities in different areas of my life, this summer I grappled with an entirely new question. How do these apply in the workplace? This summer, I am working as a Communications Assistant in the Russ College of Engineering and Technology for the International Space University (ISU). This is a nine-week professional development program covering a variety of disciplines. I have the unique … Continue reading Working United: An Experience in Cross Cultural Work Environments

Five Companies You Should Be Following On Social Media

By: Emily Barber, @emilybarbershop With hundreds of posts filling our feeds every day, it’s easy to scroll through social media without actually seeing anything. Add in brands vying for your attention, and even your favorite restaurant might get lost in the mix. These particular companies excel at capturing and engaging their audiences with a strong social media presence. 1. Denny’s This classic restaurant stays up to date with pop culture references and humor that keeps followers entertained. With the majority of social media users being of the ‘millenial’ generation, Denny’s knows how to appeal to their audience. 2. TOMS This company … Continue reading Five Companies You Should Be Following On Social Media

The New Scope Periscope Brings to News

By: Erin Golden,@eringolden By now, everyone’s probably heard of the immediately popular, Twitter-created app, Periscope. Periscope allows people with a mobile device (and the app) to live-stream video content. The Meerkat app, which was released first and was heavily funded right before Periscope, has failed miserably after Periscope launched. Periscope’s usage and downloads have recently spiked and passed the downloads and the rankings of Meerkat. A large difference between the two apps is that Periscope saves the content on the app for 24 hours after the first live broadcast. We can use our phones to live-stream events straight to the … Continue reading The New Scope Periscope Brings to News

Social Media’s Inevitable Development

By: Austin Ambrose, @tex_ambrose7 Remember the ‘good’ ole days when Facebook was a place for high schoolers to rant about their lives, share pictures, and parents didn’t even know it existed? Or when Twitter was an easy way to update you followers on what you were doing. Or when you had ‘Best Friends’ on Snapchat. Those were the days. Sure, you can still find this on each of these sight, except the ‘Best Friends,’ which we are still bitter about. However, you know have to decipher through something else in order to reach this original social aspect of social media: news … Continue reading Social Media’s Inevitable Development

Five Most Underused Social Media Tools

By: Gentry Bennett, @Gen_andTonic With so many social media sites these days, it can be hard to learn the ends and outs of all of them. There are some hidden tools and features that can extremely help improve your experience. Without further ado, here are the five most underused social media tools… 1. Mute on Twitter, Unfollow on Facebook Whether it’s your uncle on Facebook that likes to share his political views, or that one professor on Twitter that tweets at least once an hour, sometimes your feed needs a little “spring cleaning.” The mute and unfollow options on Twitter and … Continue reading Five Most Underused Social Media Tools

How Snapchat’s Updates Have Rocked The Future of Advertising and Journalism

By: Rachel Hartwick, @rachel_hartwick I still remember the day that I started using Snapchat. A friend introduced me while sitting at the high school cafeteria table. I added 4 of my closest friends. After school, I used the low-quality camera of my iPod touch to send blurry, 3-second pictures of my cat. The app, which was originally made so people could share embarrassing pictures with each other without repercussion, has made huge steps for the future of media. Over the years, Snapchat evolved from a picture-messaging app to a platform for something much, much bigger. Snapchat updated the app and made … Continue reading How Snapchat’s Updates Have Rocked The Future of Advertising and Journalism

Keeping Your Personal Brand Safe Over Spring Break

By: Sophia Ciancone, @sophiaciancone Spring break is finally here. Ping has been packed and the salad bar line long. Students are ready to set off and enjoy a week of carefree relaxation and fun. It’s important, however, that students keep in mind a lecture we’ve heard time and time again: brand yourself. From professors to professionals, everyone in the field promises that if we just create our brand, we are set. Sometimes, adventurous trips like spring break can put our brand at jeopardy. In order to make sure that does’t happen, here are some tips to keep things clean while you’re … Continue reading Keeping Your Personal Brand Safe Over Spring Break

How to Up Your PR game Over Spring Break

By: Elise Mills, @itsELISElove Are you going on an amazing trip for spring break? Yeah, me neither, but don’t worry! For those of us who don’t have trips planned, there is still plenty for us to do. With the spare time, here are some simple things to do to up your PR game. 1. Update your LinkedIn. Yes, most of us have one by this point, and we can all admit it could look better. Spend some time making sure your biography really reflects your personality or spend some time actually writing about your volunteer work with Habitat for Humanity, instead … Continue reading How to Up Your PR game Over Spring Break