Flaunt What You’ve Got: Keeping an Online Portfolio

By: Lindsey Zimmerman @lindseyzim716 Any time you go through the tedious-yet-rewarding process of applying for internships and jobs, it’s almost a given that you’ll be asked to provide a writing sample at some point. A solid example of excellent writing can really put you ahead of the game as more and more PR industry employers are looking for candidates who really have a way with words. With that being said, it’s not always easy to pick out just one or two pieces of writing to showcase, especially if you’re like me and you’ve been writing for a wide variety of … Continue reading Flaunt What You’ve Got: Keeping an Online Portfolio

Using A Cover Letter to Stand Out from the Crowd

By: Austin Ambrose @tex_ambrose7 Most applications ask you for three pieces: a resume, work samples and a cover letter. Each piece plays an essential part in the selection process. Resumes are important but also very basic. A resume just gives the people hiring a chance to ensure you are qualified for the position. Work samples show your skills. However, there are plenty of people capable of doing those same skills as you. How are you supposed to stand out from the rest of the pool? The answer is your cover letter. Cover letters give you a chance to explain how … Continue reading Using A Cover Letter to Stand Out from the Crowd

How to Reintroduce your Personal Brand

In an age where employers expect to learn everything there is to know about a job candidate from a simple Google search, maintaining your personal brand online is a must. But what if you don’t feel like you’re being perceived quite right? No need to worry! Here are a few tips adapted from Scripps PRSSA’s professional adviser Dan Farkas and professional marketing consultant Dorie Clark to help guide you in the right direction. 1) Figure out what makes you different Unfortunately, there are a lot of resumes out there that look just like yours. This makes it important to find … Continue reading How to Reintroduce your Personal Brand

Tips for the Career Fair

By: Whitney Hatano  If the warm weather and sunshine hasn’t been enough of a clue that spring is among us, then maybe the Spring Career & Internship Fair will be. The fair will be held on Tuesday, February 19, 2013 from 10:00am-3:00pm in Baker Ballroom. Most college students attend at least one career fair in their years at school. At first the concept of a career fair may seem extremely nerve racking and stressful but in the end it is a worthwhile experience. Try not to fret too much; here are a few tips for success at this year’s career … Continue reading Tips for the Career Fair

Another successful #AskOUrPRos chat!

On April 25, ImPRessions and professional adviser, M.J. Clark, held their third #AskOUrPRos twitter chat. Industry professionals offered suggestions to students about creating and maintaining resumes, portfolios and digital portfolios. The conversation was great! And students used the opportunity to network with professionals while getting advice on marketing themselves for jobs and internships. Graduating students also benefited from the chat, as professionals discussed their personal tips and tricks for updating resumes and portfolios. We’d like to thank all of our participants, professionals and students alike. Our next #AskOUrPRos chat is May 22, and we hope to see you all there! … Continue reading Another successful #AskOUrPRos chat!

PRSSA National Affiliation: resume building

By Nicole Bersani, CEO Every month or so, the leaders in various PRSSA Nationally Affiliated student-run firms from around the country gather to talk about ways to make their firm better. The most recent call on Tuesday, Feb. 21 covered resume building with organizer, Jessica Noonan, PRSSA National Vice President of Professional Development, and  guest, Joe Clarkson, PRSSA National VP of Internships/Job Services. Both gave great advice that I would like to share with the rest of our members… While some students might not have agency internship experience but want to intern or work at agencies, joining a student-run firm is a great way … Continue reading PRSSA National Affiliation: resume building