PRSSA National Affiliation: resume building

By Nicole Bersani, CEO Every month or so, the leaders in various PRSSA Nationally Affiliated student-run firms from around the country gather to talk about ways to make their firm better. The most recent call on Tuesday, Feb. 21 covered resume building with organizer, Jessica Noonan, PRSSA National Vice President of Professional Development, and  guest, Joe Clarkson, PRSSA National VP of Internships/Job Services. Both gave great advice that I would like to share with the rest of our members… While some students might not have agency internship experience but want to intern or work at agencies, joining a student-run firm is a great way … Continue reading PRSSA National Affiliation: resume building

ImPRessions welcomes 2011 – 2012 leadership

By Rebecca Reif                                                                                                                                                                                  Assocaite, ImPRessions account ImPRessions will begin next school year under the new leadership of Nicole Bersani as CEO, Rachel Csaszar as VP of operations, and Heather Bartman as VP of administration. Bersani, Csaszar and Bartman have all been involved in ImPRessions since their freshman years, and they are excited for the firm’s future. After receiving national affiliation from PRSSA last quarter, ImPRessions wants to continue establishing solid connections through their national recognition. “Because PRSSA has asked ImPRessions to be a mentor to other student-run public relations firms … Continue reading ImPRessions welcomes 2011 – 2012 leadership

College Book Store prepares to launch Sibs Weekend campaign

By Carly Damman                                                                                                                                                                    Associate, ImPRessions account As the College Book Store account prepares for the brothers and sisters of Ohio University students to flood the streets of Athens this weekend, they are beginning to wrap up their Sibs Weekend campaign. The account has been hard at work this quarter designing fliers and t-shirts and coming up with creative ways to gain awareness for their event. The College Book Store account will soon be asking local businesses to hang up a poster in their store front and if they agree their name will be listed as a sponsor on the College … Continue reading College Book Store prepares to launch Sibs Weekend campaign

Lasting ImPRessions

By Kylie Whittaker                                                                                                                                                                               Associate, Athens County Humane Society Rustling through my things in my cramped dorm room, the nerves began to set in. I had already attended the larger ImPRessions meeting during which we were introduced to the many accounts. Luckily I was placed into my first choice, the Athens … Continue reading Lasting ImPRessions

December associate of the month

By Becca Reif                                                                                                                                                                         Associate, ImPRessions Account Allison Jordan attributes much of her knowledge and passion for … Continue reading December associate of the month

Rebranding campaign asks students “What’s your Backdrop?”

By Hollie Amato                                                                                                                                                                         Account executive, Backdrop Magazine The seasons are changing, and so is Backdrop. Whether it’s because of the new school year, or the new freshmen voices working with the magazine, Backdrop has rebranded the company with hope of further recognition. The ladies of the Backdrop ImPRessions team recently sent out surveys to students of all ages throughout Ohio University’s campus. The survey asked basic questions: Have you heard of Backdrop Magazine? If yes, how have you heard of it? If no, what can we do to improve advertising? After collecting the information from 300 surveys, we found that … Continue reading Rebranding campaign asks students “What’s your Backdrop?”

ImPRessions sees large increase in associate involvement

By Myranda Owca                                                                                                                                                                    Associate, ImPRessions Account This year ImPRessions is thrilled to have a big increase in members from previous years. Currently, ImPRessions has around 160 members on board, which is a jump from having about 100 last year. Although a gain in numbers was expected when more clients were added on, the firm isn’t stopping there. ImPRessions is up four accounts since the end of last year to make the new total of thirteen, and the firm is still looking to expand. When wondering who receives praise for all this success, CEO Devin Hughes does not hesitate to … Continue reading ImPRessions sees large increase in associate involvement

ImPRessions seeks associates for Bob Evans account

With only a week left before classes start, we are preparing to hit the ground running with ImPRessions. After meeting with our Bob Evans contacts, it has become clear that the account needs to get started as soon as possible. That being said, we would like to find two or three associates to start work on the account ASAP and will be accepting applications immediately. Anyone is welcome to apply, though previous experience in ImPRessions or PR is preferred. Those who apply should be prepared to meet the first week of classes and ready to work hard. The Bob Evans … Continue reading ImPRessions seeks associates for Bob Evans account

Top reasons to join ImPRessions

By Ashley Showen VP, Operations As the school year quickly approaches, we are preparing for a great year with ImPRessions. With 13 clients, seven of which are brand new, there is no doubt that this year will be a successful one. There is plenty of room for students to get involved with the addition of four more clients than last year. We would love to have more members and encourage anyone interested to join. Here are the top reasons why you need to be a part of ImPRessions: Real world experience from day one. Whether you’re a freshman who barely … Continue reading Top reasons to join ImPRessions

2010 PRSSA National Conference in D.C.

By Nicole Bersani VP, Administration You’ve probably been to a PRSSA chapter meeting, maybe even a Central Ohio PaRtners Conference, but have you been to a PRSSA National Conference? If so, you know the feeling – writing ideas/advice frantically in your notebook, getting inspired by successful PR pros and peers, forming friendships with fellow students in your chapter and chapters across the nation – it’s a feeling bigger than you, than the Hugh M. Culbertson chapter of PRSSA, than ImPRessions, than all journalism students in Scripps. I guess you have to go to a national conference to know the feeling. I … Continue reading 2010 PRSSA National Conference in D.C.