5 Pinteresters Every PR Pro Should Follow

Whether you’re procrastinating, or just looking for some new Pinteresters to follow, here’s a list of five Pinteresters for a well-rounded Pinterest Profile. 1. PR Daily (prdailycom). With almost 4,000 followers, this Pinner is the public relations newsletter we all know and love in Pinterest-form. With boards ranging from “Social Media” to “Humor”, any PR pro can appreciate these boards. Their “Global Media/PR Events” board holds updates on upcoming get-togethers such as content marketing summits and PRSA’s International Conference. Following PR Daily is a great way to have a little bit of news on your home page. 2. Heidi Leonard (HeidiLeonard). Hello type-A personalities, this … Continue reading 5 Pinteresters Every PR Pro Should Follow

Super Bowl XLVII: The Best and Worst of 2013

Briagenn Adams Not only is the Super Bowl the biggest night for American football fanatics, but it’s also one of the biggest events for PR superstars and advertising addicts alike. During the 2013 Super Bowl this past Sunday, one 30-second advertisement went for as much as a record $4 million. Or – in other terms – about $133,333 per second of TV time. That’s almost enough money to pay for an Ohio University education seven years over. Whoa. So, which companies spent their money wisely, and who would have done better investing elsewhere? PR daily named three of the best … Continue reading Super Bowl XLVII: The Best and Worst of 2013