6: Vine’s Magic Number

By: Morgan Brenner @morganbren With 40 million users it’s hard to believe that Vine only started in January of 2013. But their success didn’t come from the looping affect or it’s ability to be shared instantly across several different social media platforms. Vine’s success is in the six seconds of video the smart phone app leaves it’s user to create basically whatever they want. But why six seconds? When Vine’s cofounder, Dom Hofmann, was asked about the length of the video in an interview with NPR he discussed how they played with different lengths. They tried ten, nine and five … Continue reading 6: Vine’s Magic Number

Brands That Are Taking Over Twitter

Social media has become a big part of our everyday life. It is how we communicate with one another, receive the news and express ourselves. It only makes sense for brands to keep up the pace and become a part of it, too- the ones that don’t are getting left in the dust. All of my favorite clothing brands started tweeting late in the evening on Thanksgiving. They were letting all of their followers know about their upcoming Black Friday and Cyber Monday sales. After seeing these tweets, I didn’t even check the sales on the brands’ websites that don’t … Continue reading Brands That Are Taking Over Twitter