February associate of the month

By Samantha Caulfield                                                                                                                                                                         Associate, ImPRessions Account Raised in Murrysville, Pennsylvania Krisitn Yerecic ventured to Ohio University this school year to begin her studies in Public Relations. Yerecic is a freshman and a member of PRSSA as well as ImPRessions. She is an active member on the Backdrop Magazine account and the February Associate Of the Month. When asked about how she got involved in ImPRessions Yerecic said, “In my first journalism class my professor Hugh Martin mentioned PRSSA and ImPRessions. He talked very positively about the clubs and the importance of getting involved on campus, which encouraged me to attend … Continue reading February associate of the month

National PRSSA grants ImPRessions national affiliation status

By Myranda Owca                                                                                                                                                                            Associate, ImPRessions account ImPRessions is proud to announce they are now nationally affiliated through PRSSA as a student-run firm and will be until 2014. There are more than 100 student-run firms in the country, but only top-notch firms that meet certain specifications set by PRSSA are granted national affiliation status, a signification of a firm’s adherence to the highest standards of public relations work. “Ohio University’s PR firm has been consistently strong for so many years, and it’s sincerely gratifying to see the hard … Continue reading National PRSSA grants ImPRessions national affiliation status

A Valentine Victory

By Myranda Owca                                                                                                                                                                            Associate, ImPRessions account The AVW Productions Valentine Variety show was a hit. The event featured stand-up comedy from the company’s comedy shows, Fridays Live and Baby Mountain. The event also featured numerous performances and bands such as, Eudora Pelerson, Daniel Ahrens, Zachary Coleman, Jake Loew, Dan Baker and The Trap Kings. The Valentine Variety Show took place in The Front Room in Baker Center Wednesday, Feb. 9 at seven … Continue reading A Valentine Victory

College Book Store prepares to launch Sibs Weekend campaign

By Carly Damman                                                                                                                                                                    Associate, ImPRessions account As the College Book Store account prepares for the brothers and sisters of Ohio University students to flood the streets of Athens this weekend, they are beginning to wrap up their Sibs Weekend campaign. The account has been hard at work this quarter designing fliers and t-shirts and coming up with creative ways to gain awareness for their event. The College Book Store account will soon be asking local businesses to hang up a poster in their store front and if they agree their name will be listed as a sponsor on the College … Continue reading College Book Store prepares to launch Sibs Weekend campaign

Scripps account utilizes social media to improve student communication

By Rebecca Reif                                                                                                                                                                 Associate, ImPRessions Account In an attempt to increase the number of applicants to the E. W. Scripps School of Journalism and to create more effective communication among current Scripps students, prospective students, and alumni, ImPRessions’ Scripps School of Journalism account has turned to social media for assistance. The Scripps account wants to promote the idea that the E. W. Scripps School of Journalism is comprised of a lot more than just great professors and structured classes. Student-run organizations also make up a large part of the Scripps learning experience. “I would say that after 5 p.m. Scripps … Continue reading Scripps account utilizes social media to improve student communication

ImPRessions firm-wide meeting

ImPRessions and PRSSA memebers, please do not forget we are having a firm-wide meeting and social this Friday, Feb. 11 at 6 p.m. The meeting will be held at the South Pole under Nelson. For ImPRessions members, we would like to invite each account to dress up to “embody their client.” As for PRSSA members that are non-ImPRessions participants, we welcome you to come as well and learn about our student-run PR firm. Also, please feel free to dress up as your favorite PR campaign/event to get into the spirit of the social and possibly win some prizes. We will … Continue reading ImPRessions firm-wide meeting

Update: Cardinal Health account spreads awareness about prescription drug abuse

By Jenny Chufar                                                                                                                                                                               Associate, ImPRessions account The Cardinal Health ImPRessions account recently gained media attention for its GenerationRx campaign.  Startling facts about drug abuse and information about the GenerationRx campaign were featured in The Post on Jan. 25. The campaign is an outreach program run by Cardinal Health, and its mission is to raise awareness about the dangers of prescription drug use.  The program has come to Ohio University to help spread the knowledge to college students, who make up a large demographic of this rising problem. Grace Naugle, Account executive of the account, said the Generation Rx campaign is … Continue reading Update: Cardinal Health account spreads awareness about prescription drug abuse

ImPRessions and College Green Magazine turn up the heat

By Sydney Cologie                                                                                                                                                                        Associate, ImPRessions account ImPRessions and College Green Magazine heated things up Friday night at the Union. The team collaborated with the band First Street Heat to put on a fundraising event. The event took place on Jan. 28 at 9 p.m. and lasted well into the night. The opening group, Dr. Beat and the Beat Offs, set the mood for the night right away with their funk rock vibe. After their performance First Street Heat took the stage. First Street Heat is … Continue reading ImPRessions and College Green Magazine turn up the heat

ImPRessions contributes to successful Ben Folds concert

By Lexi Messenger                                                                                                                                                                        Associate, ImPRessions Account   Ohio University has an impressive lineup of entertainment to keep the year exciting. This provides the Ohio University Performing Arts Series account members with plenty of public relations work to keep them busy. Their latest task focused on the promotion of Ben Folds who came to perform on Jan. 26.  The account got word out about the concert through various techniques.  The account gave a press release to the Associate Director of Campus Events and a pre-show blog was posted.  They … Continue reading ImPRessions contributes to successful Ben Folds concert