January associate of the month

By Smantha Caulfield                                                                                                                                                                         Associate, ImPRessions account Between classes, participating in OU History Association, PRSSA, and interning with the Athens County Historical Society and Museum, it is no question that Brittney Venturella is a busy student. However, she still finds the time be an active and successful member of ImPRessions. For this reason, she is the Impressions January Associate of the Month! Originally from Wapakoneta, Ohio, Venturella is a sophomore majoring in History and Journalism. Her sequence in Journalism is public relations, but for a while she was unsure of what … Continue reading January associate of the month

Cardinal Health account spreads awareness about prescription drug abuse

The work of the Cardinal Health ImPRessions account was featured in today’s edition of The Post, Ohio University’s student newspaper. The team has begun implementing the GenerationRx campaign, an effort to raise awareness about the dangers of prescription drug abuse. Be sure to check out the article and be on the lookout for more details on the GenRx campaign. Continue reading Cardinal Health account spreads awareness about prescription drug abuse

ImPRessions gains M.J. Clark as new professional adviser

By Rebecca Reif                                                                                                                                                                                Associate, ImPRessions account Furthering their efforts to be recognized as one of the top student-run public relations firms in the nation, Ohio University’s ImPRessions is excited to announce a new professional adviser to lead them on the right track. M.J. Clark, a familiar face to the E.W. Scripps School of Journalism and an encouraging mentor to Jschool students, will serve as the firm’s professional … Continue reading ImPRessions gains M.J. Clark as new professional adviser

Up Til Dawn is on the Move

By Amanda Stefanik                                                                                                                                                                Associate, OHIO Performing Arts Series Up Til Dawn account members have been working hard throughout fall quarter to plan, promote, and publicize their upcoming event to raise awareness about St. Jude Children’s Research Hospital. During fall quarter, account members primarily focused on planning OhioMoves. OhioMoves is Up Til Dawn’s letter-sending party, which will take place on Feb. 27. Account members have been making contacts to host or perform at the event. Another area that Up Til Dawn focused a large amount of time … Continue reading Up Til Dawn is on the Move

Clients: Wait, We Have to Manage that Relationship, too?

By Bryan Blaise Editor’s note: Bryan Blaise is a graduate of the University of South Florida and is currently a senior account executive at GolinHarris Chicago. So your professors have likely spent hours on theories for managing public perceptions, communication campaigns and possibly even your senior management  (if you’re pursuing a business minor or double major). However, one critical relationship is largely overlooked in the classroom — the client. While agency life isn’t a requirement for a successful public relations career, many practitioners spend some part of their time within a global or boutique agency setting. And serving multiple clients … Continue reading Clients: Wait, We Have to Manage that Relationship, too?

Lasting ImPRessions

By Kylie Whittaker                                                                                                                                                                               Associate, Athens County Humane Society Rustling through my things in my cramped dorm room, the nerves began to set in. I had already attended the larger ImPRessions meeting during which we were introduced to the many accounts. Luckily I was placed into my first choice, the Athens … Continue reading Lasting ImPRessions