January 20, 2015
By: Erica Stonehill, @estonehill13
When it’s time to start applying for internships, it’s important to try and experience every possible route in the PR world: corporate, agency, non-profit, etc. It’s very common that your first internship will be at a firm, close to home. You’re aiming to get your feet wet and learn the ins and outs of the business. That being said, you should always shoot for the stars, and apply for your dream position, whatever that may be at the time. We hear too many stories from working adults about the horrors of nine to five jobs and getting stuck in a rut. What I find most exciting about PR is that there is vast amount of options to do in this business. I could be a publicist for Ed Sheeran, work the red carpet at the Grammy’s, or (the Holy Grail) manage social media for One Direction.
Speaking from my own experience, I have been fascinated with music for as long as I can remember. I realized very early on, however, that I do not have a trace of musical talent in my bones, which is fortunate for the people around me. Rather than allowing this lack of to hinder my desire to work within the industry, I switched my sights to the business side. Anything to bring me as close as possible to the magic of it all.
As internship season quickly approaches, I began searching for any opportunity within a reasonable distance of Lima, Ohio. I find myself punching the ‘APPLY’ button for a concert venue or record label that I really would like to work for. While I know it’s a long-shot to score my first internship with Columbia Records, it can’t hurt to try. The worst they can do is tell me no, and to apply again in the future.
We should never let the fear of being inexperienced, or too young, keep us away from going after the positions we want. Keep applying for those dream internships, get your name into the system (they may remember you when you apply next year) and build up your resume. A rejection never killed anyone. With so many possibilities in this business, there is nothing wrong with taking risks and actively working toward those dream positions.