Ohio University ImPRessions

Ohio University ImPRessions

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4 Ways To Develop A Better Relationship With Your Mentor

February 17, 2015

By: Samantha Miller, @keepcalmsam14

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Being a part of such a great PRSSA chapter has given many of us the experience of being assigned a mentor. This is someone that we turn to if we have questions about the industry, our university, or pretty much whatever else we are curious about. Some, although, may not have a designated mentor, we all should have someone we look up to and turn to with our questions. While the point of this partnership is more on the professional side, that doesn’t mean that these relationships cannot develop into a more well-rounded relationship. By doing some simple steps, you will not only develop a mentor, you will also develop a friend.

  1. Meet with them regularly.

I know that we all lead very busy lives, but remember to make time for your mentor. Even if you can only meet briefly, grab a cup of coffee and chat for a few minutes. It’s just as effective. My mentor and I try to meet at least every couple of week, and it has allowed us to develop a better relationship. We really know what is going on in each of our lives and are also able to easily follow-up on topics we had previously discussed.

2. Find a common interest.

There’s a reason the two of you were matched, and it’s not just because you have the same career goals. You both have something in common that you may not even know about, so try to find it. Once you do, this will allow you to get to know one another on a deeper level. This interest could also allow the two of you to find activities to do outside of quick meetings. The common interest my mentor and I share is politics, and we found it almost immediately. We often send each other funny messages or photos relating to it. Those little connections make our relationship feel a little less serious, and much more fun.

3. Have a balanced meeting.

Don’t let serious topics dominant your conversations, not even the most passionate professional like talking about work all the time. By finding that common interest, you should be able to have a much more laid-back conversation. You will be able to focus much more on the content. The meetings I have with my mentor are about 40% career and industry related and 60% interest related. It creates the sense that you are having a conversation with a friend.

4. Have a two-way relationship.

This is not a relationship where you should expect to only take from your mentor. I know that I am constantly sending my mentor copies of my resume, press releases and sometimes even class essays. Something I often forget to think of is what I can do for her. Don’t be afraid to see if you could write a recommendation for your mentor, or just see if they can use your help with anything. If you can, then most certainly do it. It will mean a lot to them that you asked.

The Advantages of Being a College Student

February 3, 2015 1 Comment

By: Morgan Borer, @MorganBorer

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Last semester, I took World History Since 1750, to fulfill my history requirement. There were mostly freshman, but sprinkled in there was a handful of sophomores and juniors. Somewhere between discussion of the Cold War and the spread of anti-colonial movements, my professor said something that has been etched in my mind ever since. While vehemently urging us to attend an extra credit presentation in Baker Theater, he said “Never again in your life will you have access to this many free resources. After college, you have to pay for everything. Take advantages of these opportunities while you can.”

While I may not recall the details of Jospeh Stalin’s reign, I definitely remember this. As a stereotypical Scripps student, I enjoy being overloaded with classes and student organizations. In the midst of these things, it is easy to forget about the wealth of on-campus resources that OU provides, specifically resources for Communications and PR students.  It is crucial, however, to make time and take advantage of them. After all, most of us only have four (maybe five) years to do so. These opportunities won’t last forever.

The Career and Leadership Development Center

The Ohio University Career and Leadership Development Center provides students with resources in several areas. These include choosing a major, exploring career options, and applying for graduate school. They help students develop leadership skills and work to accomplish career goals. During my first appointment, a faculty member reviewed my resume, LinkedIn profile, and gave me advice about searching for summer internships. The CLDC is open for 10 minute drop-ins Monday-Friday from 11 a.m. – 5 p.m., or 30 minute coaching appointments, which can be scheduled by calling 740-593-2909. They are located on the 5th floor of Baker Center. To learn more, visit their website at http://www.ohio.edu/careerandleadership/

Mock Interviews

The CLDC also offers a Mock Interview Program, which helps students prepare for employer or graduate interviews. These 30 minute mock interview sessions are conducted face to face, over the phone or via Skype. I have never done a mock interview, so I decided to register for a date in February. The CLDC is holding sessions on Thursday, Feb 12 from 10 a.m. – 3 p.m. in Baker Center 507. To register, you must activate your Bobcat CareerLink account at https://ohio-csm.symplicity.com/students/

BobCat Careerlink

In the past few months, this has become my go-to resource for everything job and internship related. Bobcat Careerlink provides current OU students and alumni with job and internship postings from a wide variety of fields. It allows users to post resumes, cover letters, transcripts and other documents online for employers to view.  All OU students are automatically registered for Bobcat CareerLink. Since I have started using this website, I’ve found several postings for summer internships in PR/Marketing/Communications. I’ve also registered for on-campus interviews and the Spring Career and Internship Fair, held on February 17-18 in Baker University Ballroom. To access Bobcat Careerlink, go to http://bit.ly/11bUtvD

Scripps PRSSA

Finally, there is arguably no better resource for aspiring public relations professionals than our very own website, scrippsprssa.org. The “Chapter Events” sidebar includes all upcoming events, conferences, meetings, etc. within the chapter. I refer to this weekly to ensure that I am informed and updated with all things PRSSA.

I whole-heartedly encourage you to take advantage of these free campus resources and search for more!

A Guide to Kick Starting Your Internship Search

January 26, 2015

By: Emily Barber, @emilybarbershop

It’s that time of year again, and the smell of internship applications is in the air. While you may have an idea of what you want to do this spring or summer, it can be difficult to figure out where to begin. Anyone would feel overwhelmed after entering “public relations internship” into Google and seeing thousands of results. Not to worry, young grasshopper! Take a deep breath and check out these sites to find your perfect internship.

1. Career Sushi

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This website is great for people looking to travel for an internship. With opportunities in California, New York, or Texas, you could really go anywhere! The search bar allows you to limit your search by key words, location, industry, position (choose internship for this one!), company size, and more.

2. PRSSA Internship Center

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As a disclaimer, you’ll need to be a member of PRSSA for this site, and have your MyPRSA username and password ready. This is an awesome way to take advantage of being a member of PRSSA. There’s even an open spot for a PR intern in Florida, if you want to spend your days off at the beach!

3. internships.com

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Provided by Chegg, a familiar name in the textbook game, internships.com has a plethora of opportunities to browse. Helpful icons let you know if an internship is full or part-time, paid or unpaid, and even if you have any Facebook connections with the company.

4. Dapsity

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This app you can get on your smartphone, making the internship search even more accessible. It’s like Tinder, but with awesome jobs and internships, instead of creepy pickup lines. Interested? Swipe right. Not so much? Swipe left. Dapsity connects to your Facebook, LinkedIn or email. It then lets you choose keywords and a location and shows you “job cards” that match your inputs. Who knew searching for internships could be so easy?

5.  InternMatch

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This awesome site allows you to apply for many of its internships directly through the website, making it easy to get your resume out there. Searches can also be broken down into categories like arts, business or entertainment. InternMatch allows you to create a profile that possible employers can browse, so make sure to have an intriguing bio!

6. InternQueen.com

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Created by the “Intern Queen” herself, Lauren Berger, this site also features a fantastic blog in addition to its many internships. One opportunity is located in London (!!!) and offers experience in PR and marketing.

Big Lights, Big City: The Small Town Girl’s Guide to a Big City

November 13, 2014 4 Comments

By: Sam Miller @keepcalmsam14

D.C.It’s no secret that in this business big cities are the hubs of public relations. However, being born and raised in small town Somerset,Ohio, does not prepare you for a city that has so many new things to offer. The village I live in is nestled in Perry County, and is a solid hour and a half drive to a city where there are not cornfields every mile. So you could say that being dropped in the middle of Washington D.C. for PRSSA National Conference was a little overwhelming. However, during my stay I picked up a few skills that’ll make surviving a big city a breeze.

 

  1. Enjoy the diversity. In D.C. there were people from all around the world, speaking languages I had never heard before – the experience really opened my eyes to the outside world. Seeing it all me realize just how beautiful the world can be when not surrounded by cornfields. And while being in the setting of one of the most culture-rich cities in the world can definitely be overwhelming, just embrace the city around you and you’ll find yourself in the hustle and bustle of it all!
  1. Try everything. The city offers so many things: amazing places to eat, breathe taking sites, diverse culture and many other exciting things! D.C. not only had amazing landmarks but delicious food. Every meal means something new – I tried Ethiopian food for the first time and it was amazing. Every city has something beautiful to offer, just break outside of your comfort zones to find it. The last experience I recommend to try is public transportation. Whether it’s a bus, taxi or the subway, just try it. Since my little hometown would never dream of having public transportation, it was brand new to me and using it everyday made me feel very metropolitan.
  1. Be prepared. The best piece of advice I can give you is to just be prepared. No matter how prepared you think you are, the city will definitely catch you off guard.. Knowing exactly where you are, what you have with you or what you’ll need will really help you manage the hustle and bustle of the city and will make you feel a lot more comfortable in such a new place.

Knowing how to make your way in place that is new to you is important, but it is especially to those of us who have never lived in a large city before. Being able to manage and navigate such a new, big city will make your next job or internship a breeze, and will allow you to have a much more enjoyable experience during your stay.

For all the Incoming Scripps Kids

August 6, 2014

By: Kelly Hayes @kmshayes

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It’s almost here: the day when you finally walk through College Green and are officially a Bobcat. We are one giant happy family, with a few mishaps here and there. However, for all of you freshman new to the Scripps school, you made the right choice. Welcome to the happiest place on earth.

As a senior entering my last semester at Ohio University, I can only enter it with bittersweet feelings. This summer I spent my time interning at Ogilvy & Mather in Chicago, ready to enter the adult world… boy will I miss Scripps.

What to expect your first few weeks

You are going to go to many, many meetings. I encourage you to go to as many as you want. Sign up for every email list possible, because to find your niche in Scripps you have to try. I signed up for four email lists when I was a freshman – Thread Magazine, PRSSA, ImPRessions and RTDNA. I stuck with two: PRSSA and ImPRessions.

Don’t feel pressured

You do not have to stick to one track. If you want to write for the post and work with WOUB, go for it! The amazing thing about Scripps is that you have the advantage to do what you want to. You’re not stuck in one place because that’s the norm, we all have different paths within the Scripps school – and it’s made us better journalists, writers, editors, PR professionals, advertising gurus and broadcast anchors because of it.

Speak up and try

You won’t know if you like something until you try. Volunteer if it sounds interesting to you. I volunteered for so much in the beginning and it started to overwhelm me a little, but many people will be in the same position as you. And for all the seniors – we’ve been there and won’t bite. Scripps kids stick together.

Talk to your professors, they are much cooler than you think

I would give a shout-out to all of my favorite journalism professors right now, but I’d just be listing all of them. I’ve never had a bad professor, and they give amazing advice. When I had my phone interview for Ogilvy & Mather, I went to Professor Farkas asking for advice –it definitely was great advice because here I am, eight weeks into my dream internship.

Say Hi

Again, we seniors don’t bite. I always love meeting new people in Scripps and helping them out with anything they need. If you’re a freshman, say hi. I was a shy person my freshman year at those PRSSA and Thread meetings, but eventually I just said hi and it all worked out.

Be prepared for the best three to four years of your life

2014-07-10 18.09.06I say three to four because I’m graduating a semester early, but I wouldn’t be where I am today without Scripps. I’ve accomplished so much in my college career with the help of ImPRessions, PRSSA, my professors and friends. I will be very, very sad to leave this place in December, but I know I can always come back and visit the place that helped me get to where I am today: The E.W. Scripps School of Journalism.

 

Successful Scrippsters

May 27, 2014 4 Comments

By: Sydney Gardner @sydneygardner

E.W. Scripps is more than a person or a school – it’s a state of mind. Students have studied at Ohio University’s Journalism school for decades, but it isn’t what they did in their four (or five) years at Ohio University that sets them apart. It’s what they did when they graduate that truly shows why Scripps is a name that carries prestige. I wanted to take a moment to highlight some recent and not so recent grads of Scripps that have found success beyond the bricks of Athens.

Aaron BrownAs a proud member of the Scripps’ Public Relations Student Society of America, no list of mine would dare to start without Aaron Brown. Aaron graduated from Ohio University in 2001 and has been a PR Success ever since. While at Ohio University Aaron was a proud PRSSA member and had internships at Ogilvy Public Relations Worldwide and Babcock & Wilcox. In 2008, Aaron joined the team at Fahlgren Mortine Public Relations as an Associate Vice President. His hard work and Scripps-bred work ethic allowed him to rise to his current position of Senior Vice President. Aaron Brown has traditionally been the speaker at the first Scripps PRSSA meeting of the school year in the fall, so make sure to stop by and meet this success this fall!

Amanda Stefanik graduated from E.W. Scripps in 2012 and has been succeeding ever since. During her years at Ohio University, Amanda was a member of PRSSA, ImPRessions, AVW and Alpha Gamma Delta sorority. She also held various internships including one with the Miss Universe Organization. Upon graduation, Amanda accepted a job at PR Newswire where she currently works as Business Development Representative. Her role includes working with business across all industries to better their marketing and communication efforts.

Devin BartolottaDevin Bartolotta graduated from E.W. Scripps in 2013 with a focus in broadcast journalism. While at Ohio University, Devin interned with WABC-TV’s investigative unit in New York, NY, and with WTAE-TV in Pittsburgh Pennsylvania. Devin was also a member of Omicron Gamma chapter of Delta Zeta Sorority, and part of the winning team at the first Scripps Innovation Challenge. After graduating Devin accepted a Weekend Anchor Position at Rochester, Minnesota’s NBC affiliate, KTTC-TV. Within her first year in a brand new state, Devin survived winter, adopted a puppy and won the Associated Press’ first place award in the 2013 Minnesota Broadcast contest for her “Hearts of Hope” story. Devin’s work at KTTC and her ability to move and make the most out of a career in a new place demonstrates exactly why she is successful Scrippster in my eyes.

I met Allison Jordan at the first PRSSA meeting of the 2012 school year. Even then, I, and many others, knew Allison would do great things. As the 2012-2013 president of Scripps PRSSA, Allison was able to show that she was already a professional and a leader even before graduating. While at Ohio University, Allison was able to leave her mark on Scripps though her commitment to PRSSA and her willingness to mentor any and every underclassmen that reached out to her. Upon graduating in Spring 2013, Allison moved to Chicago to work for Zocalo Group, but has recently accepted and Account Executive position at Global Prairie in Cleveland. Her hard work and attitude truly exemplifies what it means to be a Scripps success and a Bobcat Alumni.

Narrowing down the list of Successful Scrippsters was no easy task, but that’s what makes Scripps so special. The fact remains that there are so many graduates of Scripps that I and many others consider successful. Scripps breeds success, and it’s only for the sake of word count that this list ends at four of them.  Make the most of your years at OU – you never know where those experiences will take you, and good luck to all of our 2014 Scripps grads! (Even though you probably don’t need it.)

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

First ImPRessions: PRoperly PRofessional

October 31, 2013 1 Comment

Think back to your first few weeks as a freshman in college.

I’m sure we all made those frantic calls back home in which we were convinced we were simply meant to join the fast food industry because we really just didn’t know what we were doing. “You’ll find your place,” said every adult we’ve ever known. “Just get involved!”

So we gathered our group of equally confused, bright-eyed and bushy-tailed freshmen and made our way to the ever-confusing involvement fair on College Green. With so many organizations offered, we couldn’t even distinguish which paths we’d traveled thus far; the Renaissance and fencing clubs dressed in full attire served as our only road marks.Moline

We’d sign up aimlessly, questioning how we’d ever manage to attend all the meetings, nevertheless find the buildings in which they’re located.

But then we, the PR geeks of OU, found PRSSA and ImPRessions. It’s like a love story waiting to happen.

Hand-in-hand, the aspects of these organizations calmed my anxieties concerning whether I was even on the right track to being in the perfect major.

Here’s how I knew I had found my new home:

Sense of community. I never felt uncomfortable at a single meeting. Though I can’t speak for every member of PRSSA and ImPRessions, I’d say it’s pretty safe for me to assume that the chapter is welcoming to new members and anyone interested in exploring the world of PR.

Everyone shows respect. I feel as though I could say the most ridiculous idea possible in my ImPRessions account meetings, and my fellow associates and executives would take it into consideration and see how we could build off it. Even though I’m the only freshman in my ImPRessions account, my ideas are valued just as much as members who have been participating in the organization for multiple years.

Clear sense of professionalism. The young men and women of these organizations have figured out a way to utilize social media in a fun, yet professional manner in order to branch out to other PRSSA chapters and PR professionals. They make communication seem effortless while they build a solid professional background that will help them in their future careers.

Opportunities for advancement. Opportunities to excel in PR are constantly available. Smaller projects within each ImPRessions account are offered regularly, whether it is researching an aspect of copyrighting or getting the opportunity to map out a social media calendar for a professional account.

Looking back now, I can’t believe I’ve only been at OU for 10 short weeks. I feel like I’ve gained a world’s worth of wisdom since that confusing time at the involvement fair. I think I can attribute a great amount of this wisdom to both PRSSA and ImPRessions.

-Amanda Moline is a freshman studying strategic communication. Keep up with her trials and tribulations of freshman year at @mandamoline.

Should You Switch Journalism Tracks?

August 19, 2013 1 Comment

JournalismEntering my freshman year at Ohio University, I wanted to be a journalist. To me, being a journalist meant working for a newspaper or magazine in New York City and writing every day for the rest of my career. This seemed exciting, but little did I know that this was only the very beginning of where journalism could take me.

I’ve always enjoyed exploring and trying new things, so I signed up for plenty of clubs outside of print journalism. One of those clubs was PRSSA. At the beginning of the year, I didn’t really understand what public relations consisted of or how to build a career out of it, so I kept a close eye on the strategic communications track in order to learn more.

Everyone talked about ImPRessions and how it went hand in hand with PRSSA, so second semester I decided to sign up for ImPRessions as well. After getting hands on experience and getting a better look at what public relations really is, I knew this was the right track for me. It took a lot of exploring and open-mindedness to discover that this was my path, but I am so glad that I took the time to look outside of the box.

As you probably know, it is very common to change your major at some point during your college career. Going away for the first time allows you to take a better look at yourself and what you want out of life. My views changed drastically in just one year of college, and will most likely continue to grow and develop as I do. With that being said, it is important to stay open to career changes or developments.

You shouldn’t worry about changing your major or track so much that you stay put where you are, because at the end of the day, it is important to be happy and enjoy your career. I can’t imagine what my life would be like if I stuck with a major that was no longer the right fit for me because I was scared of what may happen.

If you’re unsure what you want to do or what path you want to take; explore. Take the time to look into different avenues and make sure you talk to people in each of them. I wouldn’t have signed up for ImPRessions or learned as much as I did about public relations if I didn’t talk to people in the strategic communications track. There is no better way to learn about something than by asking questions and finding out the facts. Never be afraid of what may happen if you change your mind and remember to just go for it! At the end of the day, you will be happy you did. I am so glad I took the chance to explore the strategic communications and take the leap to change.

-Jessica Carnprobst is a sophomore studying strategic communications. Follow Jessica at @Jess_Carnprobst.

How ImPRessions Supplemented my PRSSA Experience

August 12, 2013

Event planning, social media, InDesign, internal communications and blogging are all PR-related activities that I heard a lot about during my first year in PRSSA, but didn’t experience first-hand until I was a sophomore, actively involved with ImPRessions.Don’t get me wrong – PRSSA is a fantastic organization and I’ve learned so much through my involvement with it. However, ImPRessions really helped to supplement my experience as a young PR professional by allowing me to practice everything that I’d been preached about during my weekly PRSSA meetings.

As a sophomore at Ohio University I was placed as an account associate on the ImPRessions Internal Account. ImPRessions, as we all know, is a student-run public relations firm at OU that handles a wide variety of clientele and boasts 100+ members. With so many different accounts and clients, internal communication within ImPRessions could become complicated at times, and it was my job to help keep the organization organized.

The ImPRessions internal account handled the ImPRessions Twitter and Blog during the year. In order to let us all equally participate, our wonderful account executives assigned the duty of tweeting to each different associate in two-week intervals, and also assigned monthly blog posts. Although these activities were not strenuous, they really taught us to handle responsibility when it comes to running social media sites and relying on each other to always complete the job. When one person in an organization fails, it reflects poorly on the organization as a whole and conflicts with overall set goals.

Two of the most rewarding activities the Internal Account planned were the “PR for the Holidays: The Gift of Branding and Internships” all-firm event and the ImPRessions end of the year banquet. Both events brought the entire firm together to form new internal relationships and connect on a 935471_10151558065471195_1016741037_nprofessional level. Seeing weeks of planning come together in such a successful way was the best feeling, and we received many compliments from advisors and peers alike for our efforts. In addition, these two events offered the opportunity to see how the separate accounts operated throughout the year to benefit the organization and its holistic reputation.

Beginning my junior year I will be working on the Cardinal Health ImPRessions account as an assistant account executive and I am so excited about this opportunity! Working as an assistant account executive will place me in a higher role of responsibility within the ImPRessions organization, but on the other end of the spectrum. Instead of organizing the firm internally, I will be responsible for completing quality work for one of our most prominent clients. This opportunity is often unheard of in a college environment, but ImPRessions has made it possible.

For a public relations student at Ohio University, PRSSA is essential, but ImPRessions is essentially supplemental. One can only absorb so much from learning; the rest must come from doing. By participating in ImPRessions, students place themselves in an advantageous position when it comes to resume material and active college experience. Through PRSSA and ImPRessions, PR pros are born.

-Briagenn Adams is a junior studying strategic communications with a minor in French. Check her out at @Briagenn.

My New York Moment

July 29, 2013 1 Comment

IMG_2517Last winter, I found myself at a crossroads—an extremely busy one. So busy, in fact, that if I stood still for just ten seconds longer, I may have been run over by the relentless taxicab drivers speeding every which way.

I was in New York City, wearing a wide-eyed, open-mouthed look on my face and gripping an oversized transit map as if someone might snatch it from my hands at any minute. 

On a tight schedule, I bounced around the city from one public relations agency to the next with my PRSSA peers (note: wear sneakers, not heels, when commuting via subway). This year, a small group of us took on the Big Apple for the annual networking trip to meet with public relations professionals from six different agencies.

While I soaked up all the tricks, tips and takeaways I could, one particular, but simple, piece of advice made me pause: be uncertain + be unlikely = never be bored.

That’s when I started to think.

A couple months before, I was offered a public relations internship with the Miss Universe Organization in New York City during Fall Semester 2013.  Although I had my eye on this specific opportunity since freshmen year, I was hesitant to accept the offer.

I knew the internship would be more than valuable and worthwhile, but I didn’t have answers to the questions shooting through my mind. Where would I live and how could I afford it? How would I navigate my way around a city I hardly knew? What would it be like to live completely alone, nine hours away from family and friends? And, the most difficult of all, was I willing to give up part of my final year at Ohio University, in a town I had grown to love with the people I cared for most?

I was certainly uncertain, but maybe that was the beauty of it all. Instead of embracing the obvious, why not take the road less traveled?

By placing myself in uncomfortable, unfamiliar situations, I’ll make mistakes and grow from them, figure out how to adjust and then improve, explore new ideas, places and people and learn from my experiences.

Spending the semester in New York City and traveling to Moscow, Russia for the Miss Universe Pageant is far from what I imagined I’d be doing my senior year, but it’s an opportunity I might not ever have again.

Unlikely? Check.

Although I don’t suggest having an epiphany in the middle of the street, at that moment, I realized it was time to stop questioning and to start packing.

Just four weeks away from starting my new internship, I couldn’t be more excited to dive in and find out what’s ahead.

As for the last part of the equation, I have no doubt the flying cabs will always keep me on my toes.

-Katie Grady is a senior studying strategic communications with specializations in business and political science. Follow her adventures in NYC at @kaitgrady.

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