Ohio University ImPRessions

Ohio University ImPRessions

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For all the Incoming Scripps Kids

August 6, 2014

By: Kelly Hayes @kmshayes

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It’s almost here: the day when you finally walk through College Green and are officially a Bobcat. We are one giant happy family, with a few mishaps here and there. However, for all of you freshman new to the Scripps school, you made the right choice. Welcome to the happiest place on earth.

As a senior entering my last semester at Ohio University, I can only enter it with bittersweet feelings. This summer I spent my time interning at Ogilvy & Mather in Chicago, ready to enter the adult world… boy will I miss Scripps.

What to expect your first few weeks

You are going to go to many, many meetings. I encourage you to go to as many as you want. Sign up for every email list possible, because to find your niche in Scripps you have to try. I signed up for four email lists when I was a freshman – Thread Magazine, PRSSA, ImPRessions and RTDNA. I stuck with two: PRSSA and ImPRessions.

Don’t feel pressured

You do not have to stick to one track. If you want to write for the post and work with WOUB, go for it! The amazing thing about Scripps is that you have the advantage to do what you want to. You’re not stuck in one place because that’s the norm, we all have different paths within the Scripps school – and it’s made us better journalists, writers, editors, PR professionals, advertising gurus and broadcast anchors because of it.

Speak up and try

You won’t know if you like something until you try. Volunteer if it sounds interesting to you. I volunteered for so much in the beginning and it started to overwhelm me a little, but many people will be in the same position as you. And for all the seniors – we’ve been there and won’t bite. Scripps kids stick together.

Talk to your professors, they are much cooler than you think

I would give a shout-out to all of my favorite journalism professors right now, but I’d just be listing all of them. I’ve never had a bad professor, and they give amazing advice. When I had my phone interview for Ogilvy & Mather, I went to Professor Farkas asking for advice –it definitely was great advice because here I am, eight weeks into my dream internship.

Say Hi

Again, we seniors don’t bite. I always love meeting new people in Scripps and helping them out with anything they need. If you’re a freshman, say hi. I was a shy person my freshman year at those PRSSA and Thread meetings, but eventually I just said hi and it all worked out.

Be prepared for the best three to four years of your life

2014-07-10 18.09.06I say three to four because I’m graduating a semester early, but I wouldn’t be where I am today without Scripps. I’ve accomplished so much in my college career with the help of ImPRessions, PRSSA, my professors and friends. I will be very, very sad to leave this place in December, but I know I can always come back and visit the place that helped me get to where I am today: The E.W. Scripps School of Journalism.

 

Successful Scrippsters

May 27, 2014 2 Comments

By: Sydney Gardner @sydneygardner

E.W. Scripps is more than a person or a school – it’s a state of mind. Students have studied at Ohio University’s Journalism school for decades, but it isn’t what they did in their four (or five) years at Ohio University that sets them apart. It’s what they did when they graduate that truly shows why Scripps is a name that carries prestige. I wanted to take a moment to highlight some recent and not so recent grads of Scripps that have found success beyond the bricks of Athens.

Aaron BrownAs a proud member of the Scripps’ Public Relations Student Society of America, no list of mine would dare to start without Aaron Brown. Aaron graduated from Ohio University in 2001 and has been a PR Success ever since. While at Ohio University Aaron was a proud PRSSA member and had internships at Ogilvy Public Relations Worldwide and Babcock & Wilcox. In 2008, Aaron joined the team at Fahlgren Mortine Public Relations as an Associate Vice President. His hard work and Scripps-bred work ethic allowed him to rise to his current position of Senior Vice President. Aaron Brown has traditionally been the speaker at the first Scripps PRSSA meeting of the school year in the fall, so make sure to stop by and meet this success this fall!

Amanda Stefanik graduated from E.W. Scripps in 2012 and has been succeeding ever since. During her years at Ohio University, Amanda was a member of PRSSA, ImPRessions, AVW and Alpha Gamma Delta sorority. She also held various internships including one with the Miss Universe Organization. Upon graduation, Amanda accepted a job at PR Newswire where she currently works as Business Development Representative. Her role includes working with business across all industries to better their marketing and communication efforts.

Devin BartolottaDevin Bartolotta graduated from E.W. Scripps in 2013 with a focus in broadcast journalism. While at Ohio University, Devin interned with WABC-TV’s investigative unit in New York, NY, and with WTAE-TV in Pittsburgh Pennsylvania. Devin was also a member of Omicron Gamma chapter of Delta Zeta Sorority, and part of the winning team at the first Scripps Innovation Challenge. After graduating Devin accepted a Weekend Anchor Position at Rochester, Minnesota’s NBC affiliate, KTTC-TV. Within her first year in a brand new state, Devin survived winter, adopted a puppy and won the Associated Press’ first place award in the 2013 Minnesota Broadcast contest for her “Hearts of Hope” story. Devin’s work at KTTC and her ability to move and make the most out of a career in a new place demonstrates exactly why she is successful Scrippster in my eyes.

I met Allison Jordan at the first PRSSA meeting of the 2012 school year. Even then, I, and many others, knew Allison would do great things. As the 2012-2013 president of Scripps PRSSA, Allison was able to show that she was already a professional and a leader even before graduating. While at Ohio University, Allison was able to leave her mark on Scripps though her commitment to PRSSA and her willingness to mentor any and every underclassmen that reached out to her. Upon graduating in Spring 2013, Allison moved to Chicago to work for Zocalo Group, but has recently accepted and Account Executive position at Global Prairie in Cleveland. Her hard work and attitude truly exemplifies what it means to be a Scripps success and a Bobcat Alumni.

Narrowing down the list of Successful Scrippsters was no easy task, but that’s what makes Scripps so special. The fact remains that there are so many graduates of Scripps that I and many others consider successful. Scripps breeds success, and it’s only for the sake of word count that this list ends at four of them.  Make the most of your years at OU – you never know where those experiences will take you, and good luck to all of our 2014 Scripps grads! (Even though you probably don’t need it.)

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

First ImPRessions: PRoperly PRofessional

October 31, 2013 1 Comment

Think back to your first few weeks as a freshman in college.

I’m sure we all made those frantic calls back home in which we were convinced we were simply meant to join the fast food industry because we really just didn’t know what we were doing. “You’ll find your place,” said every adult we’ve ever known. “Just get involved!”

So we gathered our group of equally confused, bright-eyed and bushy-tailed freshmen and made our way to the ever-confusing involvement fair on College Green. With so many organizations offered, we couldn’t even distinguish which paths we’d traveled thus far; the Renaissance and fencing clubs dressed in full attire served as our only road marks.Moline

We’d sign up aimlessly, questioning how we’d ever manage to attend all the meetings, nevertheless find the buildings in which they’re located.

But then we, the PR geeks of OU, found PRSSA and ImPRessions. It’s like a love story waiting to happen.

Hand-in-hand, the aspects of these organizations calmed my anxieties concerning whether I was even on the right track to being in the perfect major.

Here’s how I knew I had found my new home:

Sense of community. I never felt uncomfortable at a single meeting. Though I can’t speak for every member of PRSSA and ImPRessions, I’d say it’s pretty safe for me to assume that the chapter is welcoming to new members and anyone interested in exploring the world of PR.

Everyone shows respect. I feel as though I could say the most ridiculous idea possible in my ImPRessions account meetings, and my fellow associates and executives would take it into consideration and see how we could build off it. Even though I’m the only freshman in my ImPRessions account, my ideas are valued just as much as members who have been participating in the organization for multiple years.

Clear sense of professionalism. The young men and women of these organizations have figured out a way to utilize social media in a fun, yet professional manner in order to branch out to other PRSSA chapters and PR professionals. They make communication seem effortless while they build a solid professional background that will help them in their future careers.

Opportunities for advancement. Opportunities to excel in PR are constantly available. Smaller projects within each ImPRessions account are offered regularly, whether it is researching an aspect of copyrighting or getting the opportunity to map out a social media calendar for a professional account.

Looking back now, I can’t believe I’ve only been at OU for 10 short weeks. I feel like I’ve gained a world’s worth of wisdom since that confusing time at the involvement fair. I think I can attribute a great amount of this wisdom to both PRSSA and ImPRessions.

-Amanda Moline is a freshman studying strategic communication. Keep up with her trials and tribulations of freshman year at @mandamoline.

Should You Switch Journalism Tracks?

August 19, 2013 1 Comment

JournalismEntering my freshman year at Ohio University, I wanted to be a journalist. To me, being a journalist meant working for a newspaper or magazine in New York City and writing every day for the rest of my career. This seemed exciting, but little did I know that this was only the very beginning of where journalism could take me.

I’ve always enjoyed exploring and trying new things, so I signed up for plenty of clubs outside of print journalism. One of those clubs was PRSSA. At the beginning of the year, I didn’t really understand what public relations consisted of or how to build a career out of it, so I kept a close eye on the strategic communications track in order to learn more.

Everyone talked about ImPRessions and how it went hand in hand with PRSSA, so second semester I decided to sign up for ImPRessions as well. After getting hands on experience and getting a better look at what public relations really is, I knew this was the right track for me. It took a lot of exploring and open-mindedness to discover that this was my path, but I am so glad that I took the time to look outside of the box.

As you probably know, it is very common to change your major at some point during your college career. Going away for the first time allows you to take a better look at yourself and what you want out of life. My views changed drastically in just one year of college, and will most likely continue to grow and develop as I do. With that being said, it is important to stay open to career changes or developments.

You shouldn’t worry about changing your major or track so much that you stay put where you are, because at the end of the day, it is important to be happy and enjoy your career. I can’t imagine what my life would be like if I stuck with a major that was no longer the right fit for me because I was scared of what may happen.

If you’re unsure what you want to do or what path you want to take; explore. Take the time to look into different avenues and make sure you talk to people in each of them. I wouldn’t have signed up for ImPRessions or learned as much as I did about public relations if I didn’t talk to people in the strategic communications track. There is no better way to learn about something than by asking questions and finding out the facts. Never be afraid of what may happen if you change your mind and remember to just go for it! At the end of the day, you will be happy you did. I am so glad I took the chance to explore the strategic communications and take the leap to change.

-Jessica Carnprobst is a sophomore studying strategic communications. Follow Jessica at @Jess_Carnprobst.

How ImPRessions Supplemented my PRSSA Experience

August 12, 2013

Event planning, social media, InDesign, internal communications and blogging are all PR-related activities that I heard a lot about during my first year in PRSSA, but didn’t experience first-hand until I was a sophomore, actively involved with ImPRessions.Don’t get me wrong – PRSSA is a fantastic organization and I’ve learned so much through my involvement with it. However, ImPRessions really helped to supplement my experience as a young PR professional by allowing me to practice everything that I’d been preached about during my weekly PRSSA meetings.

As a sophomore at Ohio University I was placed as an account associate on the ImPRessions Internal Account. ImPRessions, as we all know, is a student-run public relations firm at OU that handles a wide variety of clientele and boasts 100+ members. With so many different accounts and clients, internal communication within ImPRessions could become complicated at times, and it was my job to help keep the organization organized.

The ImPRessions internal account handled the ImPRessions Twitter and Blog during the year. In order to let us all equally participate, our wonderful account executives assigned the duty of tweeting to each different associate in two-week intervals, and also assigned monthly blog posts. Although these activities were not strenuous, they really taught us to handle responsibility when it comes to running social media sites and relying on each other to always complete the job. When one person in an organization fails, it reflects poorly on the organization as a whole and conflicts with overall set goals.

Two of the most rewarding activities the Internal Account planned were the “PR for the Holidays: The Gift of Branding and Internships” all-firm event and the ImPRessions end of the year banquet. Both events brought the entire firm together to form new internal relationships and connect on a 935471_10151558065471195_1016741037_nprofessional level. Seeing weeks of planning come together in such a successful way was the best feeling, and we received many compliments from advisors and peers alike for our efforts. In addition, these two events offered the opportunity to see how the separate accounts operated throughout the year to benefit the organization and its holistic reputation.

Beginning my junior year I will be working on the Cardinal Health ImPRessions account as an assistant account executive and I am so excited about this opportunity! Working as an assistant account executive will place me in a higher role of responsibility within the ImPRessions organization, but on the other end of the spectrum. Instead of organizing the firm internally, I will be responsible for completing quality work for one of our most prominent clients. This opportunity is often unheard of in a college environment, but ImPRessions has made it possible.

For a public relations student at Ohio University, PRSSA is essential, but ImPRessions is essentially supplemental. One can only absorb so much from learning; the rest must come from doing. By participating in ImPRessions, students place themselves in an advantageous position when it comes to resume material and active college experience. Through PRSSA and ImPRessions, PR pros are born.

-Briagenn Adams is a junior studying strategic communications with a minor in French. Check her out at @Briagenn.

My New York Moment

July 29, 2013 1 Comment

IMG_2517Last winter, I found myself at a crossroads—an extremely busy one. So busy, in fact, that if I stood still for just ten seconds longer, I may have been run over by the relentless taxicab drivers speeding every which way.

I was in New York City, wearing a wide-eyed, open-mouthed look on my face and gripping an oversized transit map as if someone might snatch it from my hands at any minute. 

On a tight schedule, I bounced around the city from one public relations agency to the next with my PRSSA peers (note: wear sneakers, not heels, when commuting via subway). This year, a small group of us took on the Big Apple for the annual networking trip to meet with public relations professionals from six different agencies.

While I soaked up all the tricks, tips and takeaways I could, one particular, but simple, piece of advice made me pause: be uncertain + be unlikely = never be bored.

That’s when I started to think.

A couple months before, I was offered a public relations internship with the Miss Universe Organization in New York City during Fall Semester 2013.  Although I had my eye on this specific opportunity since freshmen year, I was hesitant to accept the offer.

I knew the internship would be more than valuable and worthwhile, but I didn’t have answers to the questions shooting through my mind. Where would I live and how could I afford it? How would I navigate my way around a city I hardly knew? What would it be like to live completely alone, nine hours away from family and friends? And, the most difficult of all, was I willing to give up part of my final year at Ohio University, in a town I had grown to love with the people I cared for most?

I was certainly uncertain, but maybe that was the beauty of it all. Instead of embracing the obvious, why not take the road less traveled?

By placing myself in uncomfortable, unfamiliar situations, I’ll make mistakes and grow from them, figure out how to adjust and then improve, explore new ideas, places and people and learn from my experiences.

Spending the semester in New York City and traveling to Moscow, Russia for the Miss Universe Pageant is far from what I imagined I’d be doing my senior year, but it’s an opportunity I might not ever have again.

Unlikely? Check.

Although I don’t suggest having an epiphany in the middle of the street, at that moment, I realized it was time to stop questioning and to start packing.

Just four weeks away from starting my new internship, I couldn’t be more excited to dive in and find out what’s ahead.

As for the last part of the equation, I have no doubt the flying cabs will always keep me on my toes.

-Katie Grady is a senior studying strategic communications with specializations in business and political science. Follow her adventures in NYC at @kaitgrady.

A Day in the Life: PR Student

June 26, 2013

This is the final post of a three-part series detailing the daily life of a public relations professional, intern and student.

Kerry

Name: Kerry Tuttle

School: Ohio University

Location: Athens, OH

Hourly Snapshot

7 AM – Wake up, eat a protein bar for breakfast and head over to Ping to work out.

8:15 AM – Finished with my workout. Go home, take a shower and get dressed for class in business casual because of meetings and presentations. Have a last minute cram session before my first class because I have a quiz in it.

9:40 AM – First class of the day. Took the quiz and had a class discussion with a bunch of future journalists about how Twitter affects breaking news.

10:45 AM – On to the next class! I have a presentation that I’ve been practicing all night.

11:40 AM – Leave class and head to Baker to grab a bite to eat with friends. While at lunch, I’m scrolling through Twitter on my phone and checking out links to various PR blogs. Then, my Co-Account Executive for ImPRessions texts me and says that our client would like to have a quick meeting with us later in the day. I add that to my planner.

12:55 PM – My next class begins. It’s all lecture so I get busy taking notes.

1:50 PM – Class is over and I run to Café Bibliotech in Alden to grab a coffee since I’m starting to hit an afternoon lull.

2:00 PM – My PACE job begins. Today, I’m interviewing various faculty members in the Scripps College of Communication and putting together a spotlight piece for the website.

4:15 PM – Leave work and head over to Scripps Hall for a meeting with my ImPRessions client, Dr. Stewart, about an upcoming event my account is working on.

5:00 PM – Grab dinner up town with a friend. Charge my phone because it’s starting to die after excessive use all day.

6:00 PM – PRSSA meeting begins. Today, we have a speaker from a brand experience firm based in Columbus. During the meeting, I’m keeping up with my Twitter feed and adding the speaker on LinkedIn.

7:00 PM – I’m working on a huge research project with a group for one of my classes so I meet them in a group study room at Alden. We need to finalize our paper outline and begin putting our research into the form of a 20 page paper.

9:00 PM – After 2 hours of solid work, my group has had enough for the night. I find a spot on the second floor of Alden and finish some homework for some classes, which include reading two chapters in a book, creating a sample press release and submitting my marketing homework online.

10:00 PM – Meet with some other PR students to study for an exam we have in one our major classes the next day. We study half of the time and use the other half as social hour, of course.

11:30 PM – Leave Alden finally and head home. Sit on the couch with my roommates and veg out by watching some trashy reality television and eating my weight in chips and salsa.

1:00 AM – Get ready for bed, set my alarm for 7 AM and go over my notecards for my exam tomorrow before it’s lights out

-Kerry Tuttle is a junior majoring in public relations with specializations in marketing and international business. Keep up with Kerry at @kerrtut.

Annual ImPRessions Awards Banquet Recap

April 25, 2013

By: Kiley Landusky

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Last night the OU ImPRessions internal account hosted an all-firm end of the year banquet in Ping lounge. It was a night to celebrate and recognize numerous accomplishments of the 18 accounts all linked under the ImPRessions name. Each account announced awards to two of their associates as an “outstanding associate” or “rising star”. The buffet table was not lacking; it included six gargantuan Subway party subs, two cakes and Insomnia cookies just to name some of its contents. The event began with the guests taking to the table and proceeded with a brief introduction from senior CEO Heather Bartman. VP of Operations Sienna Tomko followed and updated the members on the status of the Teahan application, case studies and account work.

The Athens County Humane Society account had an incredible year. Its account executive, Kate McFadden shared its successes with the guests. ACHS hosted four very successful events throughout the year including “Woof and Wine” on Mom’s Weekend. This event welcomed 95 guests and raised an astounding $1,300. It also had two live musical performances. This generated 11,691 impressions and a guaranteed sponsor from Kroger for next year’s event. The banquet guests got a glimpse of the event from a video produced by ACHS account associate, Tiffani Bauer. Kate announced her outstanding associate and rising star then passed it on to the Amanda J. Cunningham Leadership Center account.

Katie and Ashley from AVW Productions followed and told us of their first feature length film premiere in Baker Theater, wrap up party at Red Brick and new cartoon show premiere. Backdrop magazine went up next. Ben and Allison told the crowd of the Breakfast with Backdrop event, advertising for Backdrop’s release parties, Backdrop beach volleyball tournament and campus-wide food drive as their philanthropy. Most importantly, they shared their appreciation for each other and ended their time in the spotlight with a hug. The crowd “awwwed” at the PR love in front of them.

Bird Arena then took the stage and told us about the survey they created to figure out how aware OU students are of events at Bird arena and also that they had written six different press releases for events in the arena. Cardinal Health came up next. They reminded us of their huge success last year as they won “best student-run campaign” and told us they wanted to continue their success this year. Of course they were again very successful. They developed a campaign for pharmacy students that can be used not just at OU but other colleges as well and focused heavily on social media. College Bookstore then told the guests about their blogs and Twitter contests such as their “Follower Frenzy” event which featured a gift card reward for a special follower and increased their followers by 209 people. They also benefited non-profit organizations such as Habitat for Humanity and My Sister’s Place through donations with purchase of t-shirts on Halloween weekend, Sibs Weekend and Mom’s Weekend.

College Green Magazine announced their excitement for their premiere of “Trashed”, a documentary film TONIGHT 7:00 pm at the Athena. Copperheads then came up and told us about the tailgates they hosted and World Series watch party. The E.W. Scripps School of Journalism account bragged that Dr. Stewart claimed them as his “social media S.W.A.T. team” and told us about their Scripps chat series once a month. The Scripps chat brings in alumni to discuss their accomplishments as students and professionals. This account also developed Twitter interaction between Scripps professors and high school students to help familiarize them with the Scripps school. Finally, they urged everyone to come to the “Farewell to Scripps” event 5:00pm-6:30pm this Friday with free Brenen’s and live music.

The Express account told the guests about their visit to the headquarters in Columbus and the survey they developed which generated 300 responses. Heather told us about the new ImPRessions account, FlashCrop, an app for students that creates note cards for studying. Nicole Spears then talked about the GoBus account. GoBus had two campaigns this year, one of them being SafeTravels which was asked to be repeated next year. Nicole also shared GoBus’s new slogan: “If you’re in the know, you’re on the go”. The House execs then talked about the tailgates they had in the fall and their “Toss the House” game which raised over 300 impressions for the new account. Theresa and MaryKate then talked about the ImPRessions internal account. They told us that their account had helped assist the other accounts, written blog posts, managed social media and planned the beginning and end of the year banquets. The ITS J. Warren McClure School of Information and Telecommunication told us about their accomplishments. ROTC followed and talked about their work with media relations and workshops to sharpen their PR skills. The Student Senate account told us that they strive to promote their name, create surveys and brainstorm for next year.

Heather Bartman took the stage and thanked all of the ImPRessions members. She announced Kate McFadden as the outstanding account exec of the year. She then passed it on to VP of Administration Dan Mulvey. Dan announced the outstanding account supervisor of the year, Kristin Yerecic, and the new ImPRessions board for next year. On it was Melaina Lewis as junior assistant director, Jasmine Garcia as finance director and Ashleigh Mavros as communications director. Dan asked the 2013-2014 account execs to stand and be recognized. Next year there will be ten ImPRessions accounts with about ten associates for each. The big reveal of the new ImPRessions logo appeared on screen and a round of applause followed. However, ImPRessions wasn’t the only one with a fresh look. Dan received a “Director Dan” t-shirt as a gift from Sienna and Heather which he proudly modeled immediately. Sienna and Heather were in tears as their time in ImPRessions winded to an end but were overjoyed in recognizing the future of the incredible organization. Kristin stood to tell the crowd what they were already thinking; they were an outstanding part of this team and will be missed. Heather closed by saying “stick around, eat cake, hug people”. The members did just that and took pictures together, laughed, jammed to a little rap and said their goodbyes.

From being at the banquet, anyone could see that ImPRessions is more than just a learning experience. It is hard work, encouragement, outstanding accomplishments and outstanding people who go above and beyond to help each other out and to build the brand they are responsible for. As a prOUd organization, it is tough to say goodbye to such a successful and fun-filled year. It makes the anticipation for next year’s ImPRessions even greater.

My Journey as a Young PR Professional

April 22, 2013 1 Comment

Briagenn Adams

 I came to Ohio University with my heart set on news writing and print journalism. As a bright-eyed and bushy-tailed freshman, I bounced out of bed every Tuesday and Thursday morning at 7:15 a.m. sharp, convinced that Journalism 101 was the gateway to the rest of my life as a hard-hitting, caffeine-addicted reporter for the New York Times.

 Every day I practically skipped to the Little Professor Bookstore to pick up my newspaper. Strutting around campus, The New York Times tucked neatly under my arm, I was the epitome of sophistication. Watch out, world! Here comes Briagenn Adams.

 Reality set in Winter Quarter. Maybe it was the continuous cold weather, maybe it was Christmas cheer wearing off. For whatever reason, news writing journalism was no longer for me. After constantly listening to my friends and family members refer to print journalism as a dying industry, I began to get nervous about my future success. I gloomily realized that I couldn’t live the rest of my career with this impassioned attitude, and something needed to be done

At the end of Spring Quarter, I met with my advisor. Together, we decided to make the big switch from News & Information to Strategic Communications. At the time, I felt as though a part of my soul had withered away and died – I would never become a world-famous reporter! I would never see my freakishly Irish name by-lined in bold font! My life was over.

 

Incidentally, however, it had only just begun.

At the beginning of my sophomore year, I made the decision to throw myself into PRSSA and ImPRessions at Ohio University. I dutifully attended Monday meetings in Scripps 111, and became an Account Associate for the ImPRessions Internal Account. Little by little, I found my niche within these student organizations, and began to feel more comfortable with my profession. However, something still felt a little bit off.

I’ll be the first to admit it – I’m not a Social Media Queen. I’m not always up-to-date on the latest Internet trends, and I definitely don’t have fifteen plus internships under my belt. Basically, I felt overwhelmed and inadequate. For the second time, I questioned my choice of major. 

Instead of retreating with my tail between my legs, I decided to confront the problem head on. Didn’t have an internship? I made one for myself. Three weeks before OU went on Winter break, I called the Admissions Director of my Catholic high school and asked if I could help with PR and recruitment throughout December. Next thing I knew, I was editing an alumni magazine, managing the school’s Twitter account, and conducting honor’s program interviews. ET VOILA! Empty resume no longer! 

With refreshed vigor, I attacked Spring Semester. I got an internship as a reporter for OU’s Communication and Marketing Department. Writing for COMPASS has basically been the Reece’s Cup of jobs, but instead of chocolate and peanut butter, it is PR and reporting merged as one delicious combination. COMPASS has taught me that I really can have the best of both worlds, as long as I am willing to bid goodbye to my sanity on approach to deadline.   

I guess what I am trying to say – via an extremely circuitous route – is that Public Relations is what you make it. Not every PR professional is glued to their Twitter feed 24/7. Likewise, not every PR professional experiences pleasure in finally finding the perfect word to complete a sentence. We are versatile people, catering to an even more varied profession. I can think of but one thing that unifies us all: when we want something, we go get it. PR can be a cutthroat industry as times, competitive and self-promotional. However, the Scripps School of Journalism has taught us well, and I am confident that each and every one of my fellow PRSSA and ImPRessions members will go on to do big things.

So, whatever your passion, be it writing, Tweeting, blogging, or painting, use it. Don’t forget about the dream that kept you up at night as an 18-year-old college freshman. That dream is what makes you special, and that dream is what will make you stand out to an employer. You don’t have to be kind of good at everything – be excellent at what you love to do, and trust that the rest will follow. 

Philanthropy Spotlight: My Sister’s Place

April 5, 2013

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By: Allison O’Brien, Account Associate, College Book Store

This year, College Book Store will be celebrating its 5th annual Moms
Weekend philanthropic event by donating 20% of Moms Weekend t-
shirt sales to My Sister’s Place. During Moms Weekend April 5-7 Ohio
University Moms can pick up a green or purple shirt to support My
Sister’s Place.

My Sister’s Place has been providing for women and children abuse
victims since 1977. They provide outreach counseling for the women
and children as well as providing a court advocate to handle legal
matters. The shelter features a 24-hour crisis hotline that anyone
can call to seek guidance and advice. My Sister’s Place also provides
emergency food, hygiene products, and clothing to their residents.
Donations from outside sources such as the Mom’s Weekend event
assist in the purchasing of these items. Most importantly, all goods and
services provided by My Sister’s Place are completely free of charge.

T-shirts are $9.99 each and you can pick one up from College Book
Store now through Moms Weekend or stop by the booth from 11 a.m.-
3 p.m. at the Moms Market this Saturday at Ping. At the Moms Market
booth you can also get a flyer for a free Ohio University moms pin to be
redeemed at the store. Go out and buy a t-shirt for you and your Mom,
and help benefit My Sister’s Place along the way!

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