Ohio University ImPRessions

Ohio University ImPRessions

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AMplified Communication Founded From NYC Inspiration

November 7, 2013

While being alone in different environments for all of 2013, I’ve gained a great sense of confidence and growth within myself. I’ve always known I wanted to some day own my own PR firm or agency, collaborating with clients who needed my expertise. I’ve always been aware of my appreciation for the arts, expression and our rising media culture.

As time progressed, I noticed more and more of my friends and peers expressing themselves through their creative art outlet. Whether it’s music, fashion or creating a fresh, new product with a brand, the people I’m surrounded by are some of the most creative and innovative youth! With my passion for public relations, media, connecting and helping others, I decided it was time to create something to begin practicing for what I want to do in the near future.

1146671_10151775824449176_1029182539_nThroughout the summer, Malindi Robinson worked on a NYC young entrepreneur networking party, hosted by Collegiate Crown. I met the founder of Collegiate Crown through a previous internship and also volunteered my time to help planning the event. Malindi was assigned the task of sponsorship outreach and found herself securing over half of the event sponsors, all from Ohio. It was in that moment we realized all of the curators in our surroundings who don’t get enough recognition.

At a very special point near the end of my summer, I was connected with a young NYC entertainer by the name of Nigel Scott Morris. A lover of music being a part of my description in the referral, Nigel invited me to judge and attend auditions for his main music event, The Dean’s List Tour.

The Dean’s List Tour is a concert catered to underground artists, performers and entrepreneurs who are looking to gain exposure in the collegiate consumer market. During the concert, aside from performing their set, performers will have the opportunity to network and mingle with other artists, designers and other young entrepreneurs from Ohio and the East coast – specifically NYC! The concert is sponsored by popular mainstream brands Reebok and Def Jam Records and will be attended by talent scouting reps from C&C Entertainment and other music industry professionals from NYC checking out our underground talent!

I rode the train to midtown Manhattan, on the west side, and got to witness some awesome audition acts! So much talent; singers, rappers and dancers all came out to earn a spot on this tour. After learning about my background, Nigel offered me the position of the Ohio Representative and wanted me to host a stop of The Dean’s List Tour at Ohio University.  Tremendously honored and excited, I accepted the offer almost blindly.

By the end of the summer, Malindi and I both agreed we wanted to create a student organization catered to our specific passions and interests within the public relations field. We decided our organization would be for the students, by the students, and that The Dean’s List Tour would be our first big event.

From August until October, I ran around campus like a chicken with my head cut off trying to figure out the foundation I needed to lay to make this organization and concert happen. With the collaboration of a few of my awesome colleagues, I finally got AMplified Communication registered as a student organization. Also, with the support of Ohio University Association of Black Journalists, I booked Baker Theater to be the venue of Ohio University’s first student-run concert, The Dean’s List Tour.

I am so blessed to have the courage to embark on a personal journey that can only bring growth to so many people besides myself. With three weeks into this organization, there has been a vast amount of support and interest. I’m excited to be able to assist my colleagues in helping them AMplify their platform for their passions as well as connecting them amongst each other to rise to success. I hope to have started an organization that will last at Ohio University even after I’ve graduated. I believe we need more supporting platforms like AMplified Communication because my generation is at the forefront of our culture. Networking and building are the keys to success in society and AMplified is the door where both fit at Ohio University.

AMplified Communication meets Thursday’s at 7:30 p.m. in Ellis 024. For more information on AMplified Communication click here.

-Ashley Osborne is the co-founder and president of AMplified Communication and is a junior studying strategic communication with a Spanish minor. Follow her at @Simply_AO.

My New York Moment

July 29, 2013 1 Comment

IMG_2517Last winter, I found myself at a crossroads—an extremely busy one. So busy, in fact, that if I stood still for just ten seconds longer, I may have been run over by the relentless taxicab drivers speeding every which way.

I was in New York City, wearing a wide-eyed, open-mouthed look on my face and gripping an oversized transit map as if someone might snatch it from my hands at any minute. 

On a tight schedule, I bounced around the city from one public relations agency to the next with my PRSSA peers (note: wear sneakers, not heels, when commuting via subway). This year, a small group of us took on the Big Apple for the annual networking trip to meet with public relations professionals from six different agencies.

While I soaked up all the tricks, tips and takeaways I could, one particular, but simple, piece of advice made me pause: be uncertain + be unlikely = never be bored.

That’s when I started to think.

A couple months before, I was offered a public relations internship with the Miss Universe Organization in New York City during Fall Semester 2013.  Although I had my eye on this specific opportunity since freshmen year, I was hesitant to accept the offer.

I knew the internship would be more than valuable and worthwhile, but I didn’t have answers to the questions shooting through my mind. Where would I live and how could I afford it? How would I navigate my way around a city I hardly knew? What would it be like to live completely alone, nine hours away from family and friends? And, the most difficult of all, was I willing to give up part of my final year at Ohio University, in a town I had grown to love with the people I cared for most?

I was certainly uncertain, but maybe that was the beauty of it all. Instead of embracing the obvious, why not take the road less traveled?

By placing myself in uncomfortable, unfamiliar situations, I’ll make mistakes and grow from them, figure out how to adjust and then improve, explore new ideas, places and people and learn from my experiences.

Spending the semester in New York City and traveling to Moscow, Russia for the Miss Universe Pageant is far from what I imagined I’d be doing my senior year, but it’s an opportunity I might not ever have again.

Unlikely? Check.

Although I don’t suggest having an epiphany in the middle of the street, at that moment, I realized it was time to stop questioning and to start packing.

Just four weeks away from starting my new internship, I couldn’t be more excited to dive in and find out what’s ahead.

As for the last part of the equation, I have no doubt the flying cabs will always keep me on my toes.

-Katie Grady is a senior studying strategic communications with specializations in business and political science. Follow her adventures in NYC at @kaitgrady.

Paid Fall PR Internship in NYC

July 11, 2013

Current is a consumer public relations agency based in New York City and is looking for a PR intern for fall 2013. Heather Bartman, former CEO of ImPRessions and recent Ohio University graduate, interned with Current summer 2012. Details of the internship are included below. Please contact Heather Bartman if interested at heatherbartman@gmail.com.

Current:

We are looking for enthusiastic, self-starters who are good multi-taskers and are organized. It is a very hands-on role where you will be integral to the team and be given the opportunity to learn the ins and outs of PR. Core tasks include writing, researching, event planning, compiling media lists, pitching client stories to media, and participating in creative brainstorms.

The internship is 3-6 months, paid at $12.00/hour and candidates must be available to work Monday – Friday 9:00 a.m. – 6:00 p.m. College students and recent graduates are welcome to apply. Ideal start date is August 15th (however, this is flexible).

A Day in the Life: PR Intern

June 25, 2013 1 Comment

This is the second post of a three-part series detailing the daily life of a public relations professional, intern and student.

IMG_3186Name: Ashley Osborne

Company: The Original RICH Girls Inc., Brooklyn Bodega (Brooklyn Hip-Hop Festival) and Marie Theodore (special events intern)

Location: New York City, NY

Hourly Snapshot

8 AM: Wake up. Eat breakfast. Do a quick workout. Shower.

9 AM: Do computer work which includes phone calls, emails, researching venues, contacts, organizations and companies for partnership/sponsorship, etc. Build media lists, create press releases for an event, or attend meetings with Seto McCoy for The ORG Inc.

3 PM: Finish up with The ORG Inc. Eat finally.

3:30 PM: Begin heading to Brooklyn Bodega or find out what needs updated in their lists for the festival and update those. Handle the Twitter account and build a social media calendar. Assist with other tasks on the marketing agenda. I will do this until the festival’s final day (7/13).

7 PM: Leave Brooklyn Bodega or finish up that work on the computer.

7:15pm: Arrive home. Attend an event for work (if this happens I don’t stay at Brooklyn Bodega as long or attend work for them during the day) or attend an inexpensive concert or event happening. If neither of those happens, I chill with friends for the evening.

It’s hard for me to be extremely detailed because no day is the same but I learn and research a whole lot. I’ve met lots of people, saw some awesome concerts, enriched other people’s connections as well as my own, began building a network of contacts and I really am getting a nice feel of NYC culture. I love living in Brooklyn. And I love that Soho is literally a stop away on the Q train!

What is an example of a curve ball you may face during the day as a PR intern?
A curve ball I may face during a day as a PR intern is conflict of hours (needing to be in places back to back) and being in an unfamiliar area without getting to know my surroundings. Make sure you leave with well enough time to find your way to the location you need to be at, if you didn’t have time to do so before hand.

Outside of a typical day at the office, what are some off-site duties you may have?
Many of my offsite duties include working evening events, running errands, visiting and spacing/walking through venues and attending meetings and seminars.

What has the transition been like from PR student to PR intern?
The transition from PR student to PR intern has been amazing! I only do and learn PR related things during the hours I’d normally have class and I continue doing things that interest me after working. It’s win-win living. I’m constantly doing things I enjoy, learning new skills and meeting new people.

What experiences from your internship do you think you will be able to apply to your studies and future career?
Everything I’m doing right now is teaching me the skills I need to someday soon become a great publicist. I have a lot more to learn about PR but this is one side of it I am blessed to experience. I’ve made irreplaceable connections with genuine people who want to see me succeed. I am learning the place I plan to make my next move in life. Next to Costa Rica, it’s been one of the best experiences of my life!

-Kerry Tuttle is a junior majoring in public relations with specializations in marketing and international business. Keep up with Kerry at @kerrtut.

 

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